Vision & Mission
The values that lead Ford to its present status in Turkey and worldwide
Vision and Mission
VISION
To become Turkey's customer-focused, leader company in automotive products and servicesMISSION
To be Turkey's leading automotive company with optimal automotive products and services to fit customer needs and expectations and to be the commercial vehicle center of Ford of Europe.VALUES
How we accomplish our mission is as important as the mission itself. Our Company’s success depends on these basic values:
People - Our people are the source of our strength. They provide our corporate intelligence and determine our reputation and vitality. Involvement and teamwork are our core human values.
Products - Our products are the end results of our efforts, and they should be the best in serving customers worldwide. As our products and services are admired by our customers, so are we.
Profits - Profits are the ultimate measure of how efficiently we provide customers with the best products for their needs. Profits are required to survive and prosper.